Real Rewards

SuperValu Real Rewards is now even bigger and better with our new Bonus Rewards.

By using your Real Rewards card you still earn points towards a discount off your future shopping bill, but now you will also earn Bonus Rewards points! These points can be collected and exchanged for a wide range of special treats and deals, including discounts on Getaway Breaks at home and abroad, Leisure Activities and Days out.


If you’re not already a Real Rewards member you can get started by simply picking up an application form. Once you have filled out an application form in store, it will then take three weeks to complete your registration and before you can start redeeming your Rewards. However, if you have already collected a Real Rewards Key Fob in Scally's, you can speed up your registration here to get your password and immediately avail of the Real Rewards benefits.


It’s easy, once you sign up we’ll give you your own personal, handy ‘Real Rewards’ key fob. Simply present it at the checkout every time you shop and collect points towards discounts off future shopping and your choice of a range of Bonus Rewards offers.

When you sign up for Real Rewards you receive 100 FREE Bonus Rewards Points to get you started.


Discount Off a Future Shop

Once you have collected 400 Real Rewards points you will receive a voucher at the checkout which entitles you to a discount off a future shop. This can be used in your registered store on a shop of your choice, remember the bigger your basket the more you save when you redeem this voucher. Points are not earned on transactions where shoppers are redeeming a shopping discount voucher.

Bonus Rewards

When you use your SuperValu Real Rewards card you are also collecting Bonus Rewards Points for some great discounts on Days Out, Leisure and Getaway Breaks at home and abroad. You can redeem the great rewards for you and your family by booking Online or by phoning 0818 220 088.
 Just remember to have your Real Rewards key fob number and your password ready.


Sign up